Smash That Like Button

Whenever you are named or targeted, you get a like counter.
Pay X life and/or like counters: Create an X/X green Beast Illusion creature token with trample.
Bitching About Algorithms — At the beginning of each end step, put a -1/-1 on each Illusion.
Passive Income — If you control 10 Illusions and have 20 likes, you may pay {0} instead of any cost.